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5 Shocking Reasons Why The Kelce Brothers Just Bought A Professional Football Team (It's Not The NFL)

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The question is no longer "Will the Kelce brothers buy a football team?" but "Which one did they buy?" As of late December 2025, the answer is a resounding 'Yes,' though perhaps not the franchise you might have expected. Travis and Jason Kelce, through their burgeoning business empire, have officially stepped into the owner's box, acquiring a stake in a professional football team. This move marks their first formal foray into sports ownership, signaling a massive shift from being star players to becoming powerful figures in the front office and business world of professional sports. This latest venture is a calculated masterstroke that blends their love for the gridiron with their rapidly expanding commercial interests.

The acquisition, announced via their popular beverage brand, is a strategic play that leverages their massive cultural influence and deep ties to the Kansas City area. While the purchase is not an NFL team, it provides a crucial blueprint for their long-term ambitions and establishes them as serious players in the sports business landscape. The scale of this initial investment, combined with their estimated $145 million combined net worth, has ignited fresh speculation about their ultimate goal: securing a stake in a major league franchise, possibly even the NFL, once their playing careers conclude.

The Kelce Brothers: Player, Podcast Host, and Professional Owner

The Kelce brothers have successfully parlayed their Hall of Fame-caliber NFL careers into a multimedia and business juggernaut. Their transition from athletes to entrepreneurs is one of the most compelling stories in modern sports, setting the stage for their move into team ownership.

  • Travis Kelce (Kansas City Chiefs Tight End)
    • Date of Birth: October 5, 1989 (Age 36 as of late 2025)
    • NFL Career: Drafted 2013, 3x Super Bowl Champion, 9x Pro Bowler, 4x First-team All-Pro.
    • Estimated 2025 Net Worth: Approximately $90 Million.
    • Key Business Ventures: Co-owner of Garage Beer; Co-host of the chart-topping "New Heights" podcast; extensive endorsement portfolio (State Farm, Pfizer, Campbell's, etc.).
  • Jason Kelce (Former Philadelphia Eagles Center)
    • Date of Birth: November 5, 1987 (Age 38 as of late 2025)
    • NFL Career: Drafted 2011, 1x Super Bowl Champion, 6x Pro Bowler, 6x First-team All-Pro.
    • Estimated 2025 Net Worth: Approximately $60 Million.
    • Key Business Ventures: Co-owner of Garage Beer; Co-host of the "New Heights" podcast; documentary subject ("Kelce"); highly sought-after media personality following his retirement.
  • Combined Business Vehicle: Garage Beer, a rapidly growing light beer brand co-owned by the brothers, recently valued at an estimated $200 million after its first major institutional fundraising round.

The Confirmed Acquisition: Welcome to the St. Joseph Goats

The news that Travis and Jason Kelce had purchased a stake in a professional football team broke in late 2025, confirming months of speculation about their post-playing ambitions. The team is the St. Joseph Goats, an indoor professional football franchise competing in The Arena League.

A Strategic, Not Sentimental, Investment

While the purchase of an Arena League team might seem minor compared to the NFL, the Kelce brothers’ investment is highly strategic and deeply connected to their current business operations. Their ownership stake was acquired through their company, Garage Beer, which is now a part-owner of the Goats.

  • Proximity to Power: The St. Joseph Goats are based in St. Joseph, Missouri. This location is incredibly significant, as St. Joseph is the site of the Kansas City Chiefs' training camp. The move places the Kelce brand, through both the team and Garage Beer, directly in a key market for the Chiefs fanbase and provides a ready-made platform for local engagement.
  • Business Synergy: The purchase creates a perfect synergy for their beer brand. The team’s venue becomes an immediate and high-profile distribution and marketing platform for Garage Beer, driving sales and brand recognition in a new market. The team’s slogan, "From the beer fridge to the front office, the Goats are ready to compete," highlights this commercial link.
  • Learning the Ropes: Owning a smaller, professional indoor football team provides an invaluable, lower-risk education in sports management, operations, marketing, and finance. It allows the brothers to learn the intricacies of team ownership before potentially attempting a much larger, multi-billion-dollar investment in the future.

The Billion-Dollar Question: Could They Buy an NFL Team?

The ultimate curiosity for fans and business analysts is whether this Arena League investment is merely a stepping stone to NFL ownership. The financial reality of buying an NFL franchise is staggering, but the Kelce brothers are building the necessary financial and business foundation.

The Financial Feasibility: A Reality Check

An NFL franchise is one of the most expensive assets in the world. The last few NFL team sales illustrate the colossal capital required:

  • Washington Commanders (2023): Sold for $6.05 billion.
  • Denver Broncos (2022): Sold for $4.65 billion.

With the Kelce brothers' combined net worth estimated at roughly $145–$150 million, they are nowhere near having the capital to be majority owners of an NFL team. However, there are two key avenues for them to achieve this long-term goal:

1. Becoming a Minority Stakeholder

The most realistic path is for the Kelces to join a larger investment group as minority owners. NFL rules allow up to 25 investors in a single team, and having the Kelce name attached would be a massive asset for any ownership group. Their business acumen, brand power, and deep knowledge of the game would make them an attractive partner for a billionaire or private equity firm aiming to purchase a franchise. Their $150 million combined wealth could easily secure a meaningful minority stake in a multi-billion dollar deal.

2. The Garage Beer Multiplier Effect

The Kelce brothers’ business valuation is growing exponentially. Garage Beer's estimated $200 million valuation is just one component. If their "New Heights" podcast, merchandise lines, and future business ventures continue to scale, their capital for investment will significantly increase. Their current strategy is to use their immense personal brand to accelerate their business assets, generating the necessary capital for future, larger sports investments. The St. Joseph Goats acquisition is a real-world test of their ability to manage a sports business, which will be critical on their resume for an NFL ownership bid.

The Kelce Ownership Legacy: A New Era of Player-Owners

The Kelce brothers are pioneering a new model for high-profile athletes. By securing ownership while still active (in Travis’s case) or immediately post-retirement (in Jason’s case), they are positioning themselves to shape the future of football, not just play in it.

Their investment in the St. Joseph Goats is not an endpoint; it is the opening kickoff of their career as sports moguls. It provides them with the operational experience, business leverage, and public narrative necessary to eventually pursue the ultimate prize: a piece of an NFL franchise. As their influence grows and their business empire expands, the idea of seeing a Kelce in the owner's box of a major league team is becoming less of a fantasy and more of an inevitable reality.

kelce brothers purchase football team
kelce brothers purchase football team

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