From Grief To Joy: The Untold Story Of Bozoma Saint John’s Late Husband And Her New Engagement To Keely Watson
Bozoma Saint John, the renowned marketing executive and "cultural capitalist," has captivated global audiences not only with her trailblazing career at companies like Apple, Uber, and Netflix but also with her remarkably candid personal life. As of late 2024 and heading into 2025, the most significant update in her life is the news of her engagement, marking a powerful new chapter following years of navigating profound grief and widowhood.
The question "Who is Bozoma Saint John's husband?" carries a complex and emotional answer. Her first and late husband, Peter Saint John, remains an indelible part of her story, having passed away over a decade ago. However, the celebrated author of *The Urgent Life* has recently found love again, announcing her engagement to her partner, Keely Watson, a testament to her philosophy of finding joy after unimaginable loss. This is the full, updated story of the men who have shaped her life.
Bozoma Saint John: Complete Biography and Professional Profile
Bozoma "Boz" Saint John is a Ghanaian-American business executive, author, and reality television personality known for her bold, authentic leadership style and ability to infuse culture into corporate branding. She has been a major force in the marketing world for two decades.
- Full Name: Bozoma "Boz" Saint John (née Arthur)
- Date of Birth: January 21, 1977
- Age: 48 (as of 2025)
- Nationality: Ghanaian-American
- Education: Wesleyan University (B.A. in English)
- Late Husband: Peter Saint John (m. c. 2003; d. 2013)
- Current Partner Status: Engaged to Keely Watson (Announced August 2024)
- Children: Lael Saint John (Daughter), Eve Saint John (Late Baby Daughter)
- Notable Corporate Roles:
- Chief Marketing Officer (CMO) at Netflix (2020–2022)
- CMO at Endeavor (2018–2020)
- Chief Brand Officer at Uber (2017–2018)
- Head of Global Consumer Marketing for Apple Music and iTunes (2014–2017)
- VP of Marketing at PepsiCo (2005–2014)
- Other Ventures: Author of the memoir *The Urgent Life*, Creator/CEO of Eve by Boz, Cast member on *The Real Housewives of Beverly Hills* (RHOBH).
- Estimated Net Worth: $10–30 Million (as of 2025)
The Enduring Legacy of Peter Saint John: Love, Loss, and Grief
The person most commonly searched for as "Bozoma Saint John's husband" is her late first husband, Peter Saint John. Their relationship was a decade-long partnership that ended in tragedy but became the foundation for Bozoma's life philosophy.
Bozoma and Peter Saint John were married for approximately 10 years and built a life together, welcoming their daughter, Lael Saint John. Their family life was tragically marked by the loss of a second baby daughter, Eve, a devastating event Bozoma recounts in her memoir.
Peter Saint John's Battle with Cancer
In 2013, Peter Saint John passed away after a prolonged and courageous battle with cancer. He was diagnosed with a terminal form of the disease in 2013 and died just two weeks before the Christmas holiday.
His death left Bozoma a widow and single mother to their daughter, Lael. This unimaginable loss became a defining moment for the executive, prompting her to adopt a mindset of "living urgently"—a philosophy she would later immortalize in her best-selling book, *The Urgent Life: My Story of Love, Loss, and Survival*.
Bozoma has often spoken about how her grief for Peter is an ongoing journey, not a past event. She honors his memory and the love they shared through her work, her daughter Lael, and her commitment to living a full, authentic life.
A New Chapter: Bozoma Saint John’s Engagement to Keely Watson (2024 Update)
In a powerful demonstration of her "urgent life" philosophy, Bozoma Saint John announced a major new milestone in her personal life in late 2024: her engagement to partner Keely Watson.
This news, shared publicly in August 2024, confirmed that Saint John had found love again after years of widowhood and dating. She expressed that the engagement was a testament that one can "rise from grief, reclaim your joy, and still find a love that is pure."
Who is Keely Watson?
Keely Watson is the man Bozoma Saint John is set to marry. The couple reportedly started dating in late 2023 or early 2024. They met through a connection in the art world—Keely's nephew is married to artist Harmonia Rosales, from whom Bozoma had purchased a piece of art.
The relationship has been showcased on *The Real Housewives of Beverly Hills* (RHOBH), where Saint John joined the cast, offering a rare look into her family life and her journey back to love. Keely Watson’s presence in her life signifies a beautiful new beginning for Bozoma and her daughter, Lael, who has also been a central figure in her mother's story of resilience.
The Corporate Powerhouse: From PepsiCo to Netflix CMO
Bozoma Saint John’s professional life is as dynamic and compelling as her personal journey. Her career trajectory is a masterclass in modern marketing, brand-building, and leadership.
She began her journey in advertising at agencies like Spike DDB, founded by Spike Lee. Her first major corporate role was at PepsiCo, where she spent nearly a decade, managing major brands and driving innovative marketing strategies.
Iconic Executive Roles
Saint John is best known for her high-profile executive roles at some of the world's most recognizable technology and media companies:
- Apple Music (2014-2017): She became a breakout star in the tech world during her time as Head of Global Consumer Marketing. Her presentation at the 2016 Worldwide Developers Conference (WWDC) is often cited as a moment when her authentic, dynamic personality captured the industry's attention.
- Uber (2017-2018): As Chief Brand Officer, she was tasked with helping to reform the company's culture and brand image during a tumultuous period.
- Endeavor (2018-2020): She served as Chief Marketing Officer for the global entertainment and talent agency.
- Netflix (2020-2022): Her role as CMO at the streaming giant solidified her status as one of the most powerful marketing executives in the world.
Her career is characterized by a commitment to authenticity, inclusion and belonging, and emotional intelligence—themes that resonate deeply with her personal story of survival and urgency. She is often referred to as a "cultural capitalist" for her ability to leverage cultural relevance to drive massive business growth.
Living the Urgent Life: Bozoma’s Philosophy of Resilience
The central theme of Bozoma Saint John's public persona is resilience. The death of Peter Saint John and the loss of baby Eve forced her to confront life's fragility, leading to the core message of her memoir, *The Urgent Life*.
Her philosophy is not about rushing through life, but about making conscious, bold choices to live fully in the present, prioritizing joy and purpose. This is evident in her bold career moves, her advocacy for diversity in the workplace, and, most recently, her decision to embrace a new love and engagement with Keely Watson.
Bozoma Saint John's journey—from a celebrated marketing executive to a grieving widow, and now a newly engaged reality star—is a powerful narrative that continues to inspire. Her story provides a blueprint for how to navigate profound loss while still saying "yes to life" and reclaiming one's joy, ensuring that the legacy of her late husband, Peter Saint John, is honored through her own urgent and vibrant existence.
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