The Liver Queen Unmasked: 7 Shocking Facts About Liver King's Wife, Barbara Johnson
As of December 2025, the name Barbara Johnson, better known to the internet as the “Liver Queen,” is synonymous with the controversial, raw-organ-eating, ancestral-living empire built alongside her husband, Brian “Liver King” Johnson. While the Liver King’s steroid admission rocked the fitness world in late 2022, the woman behind the primal persona—a former dentist and savvy entrepreneur—has maintained a powerful, yet often scrutinized, presence in the $300 million supplement industry.
Far from being just a supporting character, the Liver Queen is a business force and social media influencer in her own right, with her own set of "Beauty Tenets" and a separate animal-based cosmetics company. This deep dive unmasks the Polish-American matriarch, exploring her true identity, her surprising professional background, and her crucial role in the family’s rise and fall from grace, as recently detailed in the Netflix documentary Untold: The Liver King.
Barbara "Liver Queen" Johnson: A Comprehensive Biography
Barbara Johnson, publicly known as the Liver Queen, has cultivated a persona deeply rooted in the "ancestral lifestyle," but her life before primal fame is a story of a driven immigrant and professional.
- Full Name: Bozena Johnson (Birth Name), legally changed to Barbara Johnson.
- Nickname/Alias: Liver Queen.
- Nationality: Polish-American.
- Early Life: Born in Poland, she immigrated to America at the age of 15, at which point she changed her name from Bozena to Barbara.
- Education/Profession: She is a trained and practicing dentist, a career she pursued before the family’s social media fame.
- Husband: Brian "Liver King" Johnson. The couple first met in 2004.
- Children: Two sons, publicly referred to by their primal-themed nicknames, Primal and Subprimal.
- Business Ventures: Co-founder of Ancestral Supplements and Heart & Soil, and founder of her own beauty company, Krowa.
- Philosophy: She advocates for the "Nine Ancestral Tenets" alongside her husband, and promotes her own "Nine Beauty Tenets."
The Dentist Who Became a Primal Entrepreneur
One of the most surprising facts about the Liver Queen is her professional background. Before she was an organ-eating icon, Barbara Johnson was a dentist.
She worked in the dental field for a period, eventually leaving her practice to fully commit to the family’s burgeoning business ventures. This transition was critical, as she became a co-founder and driving force behind the supplement empire.
The Johnsons’ primary companies, Ancestral Supplements and Heart & Soil, specialize in desiccated organ supplements, promoting the idea that consuming the organs of healthy animals can restore vitality and health, a core tenet of their "primal living" philosophy.
While the Liver King was the face of the Nine Ancestral Tenets—which include eating nose-to-tail, moving, and connecting—Barbara was instrumental in the business operations and the creation of their online content. This strategic partnership allowed the brands to generate millions in revenue, establishing a massive supplement empire.
Krowa: The Liver Queen's Animal-Based Beauty Empire
Barbara Johnson has expanded her entrepreneurial reach beyond the organ supplement market by launching her own unique brand, Krowa. Krowa is an animal-based beauty company that specializes in skincare products made with edible ingredients, further cementing her commitment to the ancestral lifestyle.
The name "Krowa" is Polish for "cow," a nod to her heritage and the source of her products’ main ingredients, such as animal fats and tallow. This brand is the platform for her own set of guiding principles, the Nine Beauty Tenets, which focus on using natural, whole-food-based ingredients for skin health.
This venture positions her not just as the Liver King's wife, but as a distinct influencer in the niche market of ancestral beauty. Her social media content often blends the family’s raw-organ diet and primal living with her beauty philosophy, creating a comprehensive lifestyle brand that appeals to a specific, engaged audience.
The Steroid Scandal and the Netflix Spotlight
The Liver Queen’s public profile reached a new peak following the explosive steroid controversy in late 2022, where Liver King (Brian Johnson) was forced to admit he had been lying about his use of performance-enhancing drugs while promoting the natural, ancestral tenets.
Despite the massive backlash and the public admission of deception, Barbara Johnson has remained steadfastly by her husband's side. Her role during and after the scandal highlights her resilience and commitment to the brand they built together.
The recent Netflix documentary, *Untold: The Liver King*, provided a behind-the-scenes look at the Johnsons' life and the fallout from the scandal. The documentary features the Liver Queen prominently, showing her involvement in the family's extreme lifestyle, including the infamous testicle diet and their commitment to the "primal" upbringing of their sons, Primal and Subprimal.
Her continued presence on social media and her active promotion of Krowa and the supplement companies demonstrate a strategic pivot. Instead of retreating from the spotlight, she has used the controversy to maintain visibility, framing their story as one of authenticity and redemption, a common tactic for high-profile figures facing public scrutiny.
The Liver Queen's journey from a dentist named Bozena to a multi-million-dollar entrepreneur and central figure in one of the fitness world's biggest deceptions makes her one of the most compelling and complex figures in modern social media. Her ability to build her own supplement empire and beauty brand, even after the truth about the Nine Ancestral Tenets was revealed, is a testament to her business acumen and influence.
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