Lance Armstrong Now: 5 Shocking Ways The Disgraced Champion Reinvented His $50 Million Empire
Contents
Complete Biography & Profile of Lance Armstrong
The life of Lance Edward Armstrong is a saga of extraordinary athletic achievement, a battle with cancer, and a dramatic fall from grace due to a massive doping scandal.- Full Name: Lance Edward Armstrong (né Gunderson)
- Date of Birth: September 18, 1971
- Place of Birth: Plano, Texas, U.S.
- Current Residence: Austin, Texas
- Former Profession: Professional Road Racing Cyclist, Triathlete
- Career Highlights (Voided): Seven consecutive Tour de France titles (1999–2005)
- Key Historical Events: Diagnosed with testicular cancer in 1996; Lifetime ban from all sports that follow the World Anti-Doping Code in 2012; Stripped of all competitive results, including the Tour de France wins.
- Current Ventures: Managing Partner at Next Ventures (Venture Capital Firm); Host of *The Move* and *WEDŪ* podcasts.
- Family: Married to Anna Hansen, with five children.
The New Business Empire: Next Ventures and Wellness Investment
After his competitive cycling career ended abruptly in 2012, Armstrong turned his focus to the business world, leveraging his experience in endurance sports and his network of high-profile contacts. His primary business venture today is the venture capital firm, Next Ventures.Pivoting from Pedals to Private Equity
Next Ventures, co-founded by Armstrong, is a San Francisco-based firm specializing in the burgeoning health, wellness, and endurance technology sectors. The firm’s investment thesis is a direct reflection of Armstrong’s life experience, focusing on companies that are transforming the way people approach fitness, nutrition, recovery, and longevity. This focus allows him to maintain relevance in the world of athletics and health without violating his lifetime ban from competitive sports. As a managing partner, Armstrong's role involves identifying promising startups and providing strategic guidance, often focusing on the endurance sports market. The firm’s portfolio includes investments in everything from high-tech athletic apparel to recovery tools and digital fitness platforms.Targeting a $100 Million Fund
The scale of this operation is significant. Next Ventures has successfully raised capital and, as of recent reports, was targeting a substantial $100 million for its second fund. This ambitious target underscores the firm's growth and Armstrong's successful, if quiet, pivot into finance. His net worth in late 2025 is largely attributed to these venture investments, podcasting revenue, and public appearances, showcasing a successful financial reinvention despite his public downfall.The Media Re-Entry: Hosting 'The Move' Podcast
Perhaps the most visible and successful part of Armstrong’s current career is his role as a podcaster. His show, The Move, has become a must-listen for cycling enthusiasts and sports fans, particularly during major events like the Tour de France.A Dominant Voice in Cycling Coverage
*The Move* is a cycling podcast where Armstrong, alongside former teammate George Hincapie, former manager Johan Bruyneel, and co-host JB Hager, offers unfiltered, expert analysis of professional cycling races. The podcast's popularity is undeniable, with episodes covering the 2025 Tour de France generating tens of thousands of views and downloads. The podcast serves as a fascinating paradox: the man banned from the sport is now one of its most influential media commentators. Listeners tune in for his deep, insider knowledge and candid, often controversial, opinions on the sport's current events, athletes, and controversies. The success of *The Move* proves that a large audience is willing to separate the athlete's past transgressions from the commentator's insight.WEDŪ and Other Media Ventures
*The Move* is part of a broader media ecosystem under the WEDŪ umbrella, which also produces other content, including *The Forward* podcast. This network allows Armstrong to interview a diverse range of public figures, further expanding his reach beyond the niche cycling world. His role as a podcast host and endurance athlete is prominently featured in his public speaking profile, cementing his status as a media personality and a symbol of resilience and reinvention.Life in Austin and His Complex Relationship with Cycling
After spending approximately 15 years living a more secluded life in Aspen, Colorado, Lance Armstrong made a significant move back to Austin, Texas. This relocation returns him to the city where he was based during the peak of his cycling career and provides a central hub for his current business and media operations.A Return to Roots
His life in Austin is centered around his family and his business interests. He remains an active endurance athlete, participating in running and cycling events, though strictly on a non-competitive basis due to his lifetime ban. The Texas capital offers a vibrant community and a strong base for his venture capital work and podcast production.Non-UCI Cycling Involvement
While he is permanently banned from any competitive sport sanctioned by the World Anti-Doping Code, Armstrong has found ways to maintain a peripheral connection to the sport that defined his life. One notable instance is his apparent involvement with George Hincapie's Modern Adventure Pro Cycling team. Because this team's activities are currently outside the jurisdiction of the UCI (Union Cycliste Internationale), Armstrong can offer support or consultation without violating the terms of his ban. This subtle involvement highlights his enduring passion for cycling and his desire to remain connected to the sport, even if it must be through unofficial, non-governed channels. The doping scandal remains an indelible part of his history, but his current activities show a man determined to forge a new path while never fully separating from the world of endurance athletics. His settlement with the US government in 2018, which cost him $5 million, closed a major legal chapter, allowing him to more fully focus on his new career as an entrepreneur and commentator.The Enduring Legacy of Reinvention
Lance Armstrong's life in late 2025 is a testament to a controversial, yet successful, professional reinvention. He has transitioned from a disgraced athlete to a powerful figure in the venture capital and sports media landscapes. The key takeaway from "where is Lance Armstrong now" is his ability to monetize his unique, albeit complicated, expertise. By building Next Ventures on the foundation of health and endurance, and by dominating the cycling commentary space with The Move podcast, Armstrong has engineered a new form of success. He has effectively leveraged his fame, his deep understanding of the athletic world, and his relentless drive to build a new empire from the ground up, proving that even a lifetime ban couldn't sideline his entrepreneurial spirit. His story continues to be one of the most debated in sports history, but his current success as a businessman and podcaster is undeniable.Detail Author:
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