Walmart Black Friday Deals 2024: The Official 3-Event Schedule And Must-Buy Predictions

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The 2024 Walmart Black Friday sale season is officially here, and it’s structured as a major, multi-event shopping marathon, not a single-day sprint. As of today, December 23, 2025, the confirmed three-event schedule, which kicked off in November, has provided shoppers with multiple opportunities to secure the deepest discounts of the holiday season, particularly across high-demand categories like electronics, toys, and home goods. Understanding the specific start dates and the crucial role of a Walmart+ membership is the key to maximizing your savings and ensuring you snag those doorbuster deals before they sell out.

The retail giant has maintained its strategy of spreading the deals out over several weeks, a format that has proven highly successful in recent years. This approach allows shoppers to plan their purchases strategically, focusing on different product categories during each wave of discounts. For those who missed the initial events, the final wave—often including Cyber Monday—still offers a chance at significant savings, making a late-season check-in essential for any budget-conscious shopper.

The Official Walmart Black Friday 2024 Event Schedule

Walmart has confirmed its "Black Friday Deals" events will follow a tiered structure, ensuring that the savings are available both online and in-store. This multi-event approach is designed to cater to both the digital shopper and the traditional in-store bargain hunter. The following dates were the officially announced start times for the 2024 holiday shopping period:

  • Event 1: The Early Kickoff
    • Online Start: Monday, November 11, 2024 (12 p.m. ET for Walmart+ members, 5 p.m. ET for all customers)
    • In-Store Start: Friday, November 15, 2024 (6 a.m. local time)
    • Focus: Historically, this first event targets seasonal items, early toy deals, and home essentials.
  • Event 2: The Main Black Friday Event
    • Online Start: Monday, November 25, 2024 (12 p.m. ET for Walmart+ members, 5 p.m. ET for all customers)
    • In-Store Start: Friday, November 29, 2024 (Black Friday)
    • Focus: This is the core Black Friday sale, featuring the deepest discounts on high-ticket electronics like 4K TVs, Apple products, and gaming consoles.
  • Event 3: Cyber Monday & Extended Savings
    • Online Start: Monday, December 2, 2024 (Cyber Monday)
    • Focus: Exclusively online, this event focuses on tech, apparel, and smaller gadgets, often continuing deals from the main event and introducing new web-only savings.

Crucial Takeaway: The most sought-after deals, especially on big-screen televisions and popular gaming bundles, were concentrated in the Event 2 window. Missing the early access for this event meant significantly lower chances of securing limited-stock items.

The Power of Walmart+ Early Access: Your Shopping Advantage

The single most important factor determining success in the 2024 Walmart Black Friday sales was a Walmart+ membership. Walmart has consistently leveraged its paid membership program to provide a massive advantage to its subscribers, turning it into a mandatory tool for serious bargain hunters.

For both Event 1 and the main Event 2, Walmart+ members were granted a full five-hour head start on all online deals. This early access period, running from 12 p.m. ET until 5 p.m. ET on the start dates, is where the most limited-quantity doorbusters are typically snatched up. This benefit effectively separates the casual shopper from the dedicated deal-seeker.

Key Walmart+ Benefits During Black Friday:

  • Five-Hour Head Start: Exclusive access to the online sale inventory before the general public.
  • Free Shipping: Members enjoy free shipping with no minimum order requirement, even during the frantic holiday season.
  • Fuel Savings: Additional savings at Walmart and Murphy gas stations, a useful perk for those driving to physical stores.
  • In-Home Delivery: A convenience factor that becomes invaluable when purchasing large, bulky items like Smart TVs or home gym equipment.

For anyone planning to spend more than a few hundred dollars on Black Friday, the cost of the annual Walmart+ subscription is often offset by the savings and guaranteed access to a single high-value item, such as a discounted PlayStation 5 or a low-priced Apple Watch.

2024 Black Friday Deal Predictions Based on Historical Best-Sellers

While the official ad for each event provides concrete prices, historical data and the confirmed product categories from the 2023 sale offer reliable predictions for the types of deals shoppers saw in 2024. Walmart consistently focuses on a core set of product entities that drive massive foot traffic and online orders. Shoppers should have prioritized these categories across all three events:

1. High-Value Electronics (The Door-Busters)

This category is the cornerstone of the Black Friday event. The most aggressive deals are often on items that serve as loss leaders to get customers through the door or onto the website.

  • 4K Smart TVs: Expect deep discounts on off-brand and Vizio/TCL models, with 50-inch and 65-inch Roku TVs being the most common doorbusters. The biggest savings are typically on models exclusive to Walmart.
  • Laptops and Chromebooks: Following 2023’s success with discounted HP Laptops and Asus Vivobooks, 2024 continued to feature entry-level laptops priced under $300, ideal for students and basic home use.
  • Headphones & Audio: Significant price drops on Apple AirPods Pro 2nd Generation were a major highlight in 2023, and similar pricing was expected and delivered on the latest models and competitor products from Sony and Bose.

2. Gaming and Entertainment Systems

Gaming bundles remain a high-demand item, and Walmart is one of the few retailers to consistently offer deals or guaranteed stock on the latest consoles.

  • Console Bundles: Look for bundles featuring the PlayStation 5 Slim or Xbox Series X, often packaged with a popular game or an extra controller. These are usually the fastest items to sell out during the Walmart+ early access window.
  • Nintendo Switch: The standard Nintendo Switch OLED model often sees a bundle deal, sometimes including a digital gift card or a popular title like Mario Kart or The Legend of Zelda.
  • Gaming Accessories: Discounts on Razer, Logitech, and other third-party gaming headsets, mice, and keyboards are common.

3. Home, Kitchen, and Smart Devices

The "Home" category provides some of the best percentage savings, making it a great time to upgrade kitchen appliances or smart home infrastructure.

  • Small Kitchen Appliances: Expect major sales on Ninja Foodi air fryers, Keurig coffee makers, and Instant Pot multi-cookers. These are reliable Black Friday staples.
  • Vacuums: Deals on Dyson cordless vacuums and Shark robot vacuums are highly anticipated, often featuring price cuts of 40% or more.
  • Smart Home Tech: Discounts on Google Nest Hubs, Amazon Echo devices, and Ring Video Doorbells are nearly guaranteed, as retailers compete to get their smart ecosystems into more homes.

Tips for Navigating the Walmart 2024 Black Friday Sale

To successfully navigate the multi-event structure and secure the best deals, a proactive strategy is essential. The days of simply showing up on the Friday after Thanksgiving are long gone.

  1. Get Walmart+ Now: If you are targeting any high-value, limited-stock item (like a PS5 or a cheap 4K TV), the early access is non-negotiable. Sign up before the next event starts.
  2. Use the Walmart App: The app is the fastest way to check out. Save your payment information and shipping address *before* the sale begins. Every second counts when competing for doorbusters.
  3. Price Match Policy: While Walmart has a limited price matching policy during Black Friday, always check the fine print. Focus your energy on their advertised deals, as those are usually the best available prices.
  4. Create a Wish List: Organize your target entities—e.g., Samsung TV, KitchenAid Mixer, LEGO Sets—and track their prices in the weeks leading up to the events. This prevents impulse buying and ensures you recognize a truly great deal when you see it.

By leveraging the confirmed event dates and the crucial Walmart+ early access benefit, shoppers were well-equipped to capitalize on the massive savings offered during the 2024 Walmart Black Friday sale season. The combination of historical best-sellers in tech and home goods, paired with the tiered release schedule, made for a competitive but rewarding holiday shopping experience.

Walmart Black Friday Deals 2024: The Official 3-Event Schedule and Must-Buy Predictions
walmart black friday deals 2024
walmart black friday deals 2024

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